Trinity Hunt Partners Establishes New Digital Marketing Platform with Investment in TNT Dental

DALLAS (March 18, 2025) — Trinity Hunt Partners, a growth-oriented private equity firm, is pleased to announce an investment in TNT Dental, a digital marketing agency focused on SEO, paid media services, and website development for dental practices nationwide. In conjunction with the investment, Tom Gildersleeve will continue leading the company as CEO in partnership with the original co-founders Tim Healy and Tim Kelley.

Built on Trinity Hunt's longstanding track record in partnering with technology-enabled service-based businesses, this investment establishes the foundation for a specialized digital marketing platform focused on partnering with dental, legal, home services, and elective, fee-for-service medical clients. The platform aims to help owners accelerate organic growth and build out new service lines to better serve clients.

Founded in 2000 by Tim Healy and Tim Kelley and led by Tom Gildersleeve since 2014, TNT Dental creates custom websites and provides comprehensive marketing services exclusively for dental practices. The company provides a full spectrum of digital services, from SEO and paid ads to branding and videography. Headquartered in Richardson, Texas, TNT Dental has consistently grown throughout its 25-year history, currently serving over 1,500 dental practices throughout North America.

“Tim Healy, Tim Kelley, and Tom Gildersleeve have built an exceptional business with a culture that perfectly aligns with Trinity Hunt's values of providing best-in-class service to customers and taking care of employees,” offered John Martin, Principal at Trinity Hunt Partners. “We are developing an industry-leading platform in attractive local service verticals and are excited to continue this momentum alongside a talented team.”

Trinity Hunt will support the platform's growth through both organic initiatives and strategic acquisitions. The firm is actively pursuing opportunities to invest in digital marketing agencies and ancillary service providers serving dental, legal, home services, and elective, fee-for-service medical industries.

Terms of the transaction were not disclosed.

ABOUT TRINITY HUNT PARTNERS

Trinity Hunt Partners is a growth-oriented private equity firm with over $2 billion of assets under management focused on building leading business, healthcare, and consumer services companies. Trinity Hunt’s mission is to provide the talent and strategic, operational, and financial capabilities needed to build entrepreneurial services companies into market leaders. Trinity Hunt was ranked eighth amongst all firms in North America on HEC-Dow Jones’ most recent Top Small-Cap Buyout Firms List (2023), which ranks firms based on their performance for investors across funds raised over a 10-year period[1]. For more information, visit www.trinityhunt.com.

ABOUT TNT DENTAL

TNT Dental is a premier provider of custom website development and digital marketing services for dental and oral healthcare professionals. Founded in 2000 by Tim Kelley and Tim Healy, the company creates custom websites tailored to each practice's unique goals. TNT Dental offers comprehensive digital marketing services including SEO, paid search, and social media advertising, designed to increase online visibility and patient conversion. For more information, visit www.tntdental.com.

[1]Revealed: The top 20 global small-cap private equity firms; Trinity Hunt Partners was ranked 8th amongst all firms in North America on the most recent HEC-Dow Jones Top Small-Cap Buyout Firms List (2023), which ranked firms based on their performance across funds raised over a 10-year period between 2010 and 2019. The list was published on April 8, 2024. In total, performance data was analyzed across 632 PE firms through data sourced from Prequin, a third-party database neither managed by nor affiliated with Trinity Hunt Partners, as well as data sourced directly to HEC/Dow Jones. Neither HEC nor Dow Jones is affiliated with Trinity Hunt Partners, nor do they invest in any investment vehicle sponsored by Trinity Hunt Partners.